| Bobi's Book
Review |
Do
you have board members who are less than motivated to raise money for
your organization? Well,
this book may be part of the answer.
Andy Robinson has written an excellent introduction to
fundraising geared specifically toward board members.
It is titled Big Gifts for Small
Groups: A Board
Member's 1-Hour Guide to Securing Gifts of $500 to $5000.
Robinson's
intention was to give board members a concise primer on fundraising to
help them feel more confident as they move forward with their
fundraising goals. I
think that it really does have the potential to help those board
members who have trepidation regarding their fundraising obligations. Why?
Because Robinson provides an accessible step-by-step
approach that makes the reader feel like anyone can fundraise.
Robinson
de-mystifies the art of fundraising:
he asks the reader to look at his or her own relationship
with philanthropy, blows a lot of common misperceptions about
fundraising out of the water, and then summarizes
what every board member needs to do to solicit gifts
in an easy-to-absorb way.
This
book took me exactly 50 minutes to read. So, when your board member
gives you the I-just-do-not-have-time excuse, you can tell them that
someone you know read it in less than an hour and she had a cat and a
one-year-old competing for her attention!
Let me know what you
think, and if you would like to buy this book, please click
the picture of the book.
Stay tuned
for more book reviews...In the meantime, please check out some of these
recommended books on fundraising:
Kim Klein's Fundraising for Social Change is one of the best overviews of fundraising that I have ever read.
Paul P. Pribbenow, author of Serving the Public Trust, was the featured speaker at
the Alaska Philanthropy Day 2006.
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